If you’re a fan of “The Simpsons,” you know about the monorail episode. In that show, a con man tricks the town of Springfield into making worthless purchases, including an escalator to nowhere.
It’s exactly what you think. People ride it to the top … and fall off.
It’s hard to imagine something more inane, damaging and self-defeating than being on an escalator to nowhere. Yet every year, that’s where countless businesses end up when they try to make a major change and only focus on the financial costs.